Enriches new leads with outside data and has AI score how likely each one is to buy, right inside your CRM.
It branches. Exactly one path is taken; runs once per each new lead.
Pattern: Exclusive Choice (4) · Multiple Instances without a priori Run-Time Knowledge (15)
Your sales team wastes hours chasing leads that were never going to buy while stronger opportunities sit untouched. Reviewing every new lead by hand doesn't scale, and basic scoring rules miss the real signals that predict a sale.
A B2B sales team using Salesforce that wants to focus its time on the leads most likely to close.
Every new lead in your CRM arrives already enriched and scored, so your team can see who to call first.
The hard question is not how to build it. It is whether this is the right thing to build first.
That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.
Let's Talk Strategy