Send personalized WhatsApp win-back messages to inactive customers

Every week, the system finds customers who have gone quiet and sends them a tailored offer to bring them back.

How the work actually flows

A straight line. Runs once per one per inactive customer.

Pattern: Sequence (1) ยท Multiple Instances with a priori Design-Time Knowledge (13)

flowchart TD trig(["every monday morning"]):::trigtime s0["flag customers inactive 30 days"]:::task s1["group customers by spend"]:::task s2[["send tailored whatsapp offers"]]:::mi s3["compile summary report"]:::task trig --> s0 s0 --> s1 s1 -->|"one per one per inactive customer"| s2 s2 --> s3 out[/"win-back messages sent weekly"/]:::out pay{{"recovers revenue without manual outreach"}}:::pay s3 --> out out --> pay classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff
Starts itA stepRuns once per itemResultPayoff
Build size
Standard

A mid-size build with several tools working together.

Business functions
Messaging & NotificationsSpreadsheet & Database Ops
Connects
WhatsAppGoogle Sheets

The problem it solves

Customers slip away quietly and you don't notice until revenue drops. Keeping track of who has gone quiet, and following up with the right offer, takes time you don't have every week.

Who it fits

A retail or service business with a customer list and repeat purchases.

How it works

  1. Every Monday morning, the system checks your customer list
  2. It flags anyone inactive for 30 or more days
  3. Customers are grouped by how much they've spent with you
  4. Each group gets a matching WhatsApp message with a relevant offer
  5. You receive a summary of everything sent
What you get

Inactive customers who hear from you again

Customers who have gone quiet get a personalized WhatsApp offer matched to their spending history, along with a weekly summary of everything sent.

What you get

WhatsApp win-back messages sent to inactive customers, plus a summary report.

What you need

A WhatsApp Business messaging account and a Google Sheets account.

We can build this. But should you?

The hard question is not how to build it. It is whether this is the right thing to build first.

That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.

Let's Talk Strategy

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