Score competitor Instagram accounts and flag top performers

Automatically scrapes and scores competitor Instagram profiles daily, then emails you when one is outperforming.

How the work actually flows

It branches. Exactly one path is taken; runs once per each competitor profile.

Pattern: Exclusive Choice (4) · Multiple Instances with a priori Run-Time Knowledge (14)

flowchart TD trig(["daily competitor check"]):::trigtime s0[["pull profile data for each"]]:::mi s1["ai scores each competitor"]:::task s2[("log results to spreadsheet")]:::store trig --> s0 s0 --> s1 s1 --> s2 gx{"× did score exceed threshold"}:::gate s2 --> gx p00["send email alert"]:::task gx -->|"high score"| p00 p10["no alert sent"]:::task gx -->|"normal score"| p10 p00 --> out p10 --> out out[/"competitor scores logged and top performers flagged"/]:::out pay{{"spot competitors gaining traction quickly"}}:::pay out --> pay classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff
Starts itA stepRuns once per itemA record or sheetOne path onlyResultPayoff
Build size
Advanced

A larger build with multiple systems, AI reasoning, and custom rules.

Business functions
AI Agents & Autonomous SystemsSocial Media ManagementEmail AutomationSpreadsheet & Database OpsResearch & Market Intelligence
Connects
Bright DataOpenAIGoogle SheetsGmail

The problem it solves

Keeping tabs on what competitors are doing on Instagram takes real time, and it's easy to miss when one suddenly starts growing fast or posting more consistently. You end up scrolling through profiles manually, trying to guess who's actually gaining traction versus who just looks busy.

Who it fits

A marketing or growth team that tracks competitors in a crowded market.

How it works

  1. Every day, the system checks a list of competitor Instagram profiles you keep in a spreadsheet
  2. It pulls current profile data for each one
  3. AI reviews follower growth, engagement quality, content consistency, and audience authenticity for a score out of 100
  4. Results are logged automatically, and any competitor scoring high triggers an email alert
What you get

Competitors flagged before they pull ahead

You get a daily score for every competitor's Instagram performance, with an alert the moment one starts pulling ahead.

What you get

A running spreadsheet log of competitor scores, plus an email alert whenever a competitor is pulling ahead.

What you need

A Bright Data account, an OpenAI account, and Google Workspace for Sheets and Gmail.

We can build this. But should you?

The hard question is not how to build it. It is whether this is the right thing to build first.

That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.

Let's Talk Strategy

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