Shorten and manage branded links automatically

Creates short, branded links on demand and updates them automatically if you reuse the same custom slug.

How the work actually flows

It branches. Exactly one path is taken.

Pattern: Exclusive Choice (4) · Simple Merge (5)

flowchart TD trig(("submit long URL")):::human s0["check if slug exists"]:::task s1["create or update short link"]:::task s2["return short link"]:::task trig --> s0 s1 --> s2 gx{"× is custom slug reused"}:::gate s0 --> gx p00["create new short link"]:::task gx -->|"new slug"| p00 p10["update existing short link"]:::task gx -->|"existing slug"| p10 jn{"○ link ready"}:::gate p00 --> jn p10 --> jn jn --> s1 out[/"short branded link ready"/]:::out pay{{"professional trackable links with no upkeep"}}:::pay s2 --> out out --> pay classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff
A stepA personOne path onlyPaths rejoinResultPayoff
Build size
Standard

A mid-size build with several tools working together.

Business functions
General Automation
Connects
Dub.co

The problem it solves

Sharing long, ugly URLs in marketing emails, social posts, or ads looks unprofessional and is hard to track. Manually shortening and organizing links one by one adds friction to every campaign you launch.

Who it fits

A marketer or small business that shares links in campaigns and wants them short, branded, and organized.

How it works

  1. You submit a long URL you want to shorten
  2. The system creates a short link under your own domain
  3. If you reuse a custom slug, the existing short link is updated instead of duplicated
  4. You receive the finished short link ready to share
What you get

Short branded links ready in one step

Every link you share comes back short, branded, and organized under your own domain automatically.

What you get

A short, branded link ready to use in campaigns, emails, or social posts.

What you need

A Dub.co account.

We can build this. But should you?

The hard question is not how to build it. It is whether this is the right thing to build first.

That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.

Let's Talk Strategy

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