Turn your content calendar into optimized social media posts

The automation grabs scheduled posts from your spreadsheet, has AI optimize them, and publishes to both platforms.

How the work actually flows

It branches. Every path runs; all paths must finish before it continues; runs once per posts ready to publish.

Pattern: Multiple Instances without Synchronization (12) · Parallel Split (2) · Synchronisation (3)

flowchart TD trig(["scheduled spreadsheet check"]):::trigtime s0[["rewrite post per platform"]]:::mi s1["generate matching hashtags"]:::task s2["log links and notify team"]:::task trig --> s0 s0 --> s1 gx{"+ which platform to publish"}:::gate s1 --> gx p00["publish to linkedin"]:::task gx -->|"publish to linkedin"| p00 p10["publish to second platform"]:::task gx -->|"publish to other platform"| p10 jn{"+ both platforms published"}:::gate p00 --> jn p10 --> jn jn --> s2 out[/"posts live on both platforms"/]:::out pay{{"saves rewriting and publishing manually"}}:::pay s2 --> out out --> pay classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff
Starts itA stepRuns once per itemEvery pathWaits for allResultPayoff
Build size
Advanced

A larger build with multiple systems, AI reasoning, and custom rules.

Business functions
AI Agents & Autonomous SystemsKnowledge Base & RAGSocial Media ManagementSpreadsheet & Database OpsAPI & Webhook IntegrationScheduling & Calendar
Connects
Google SheetsLinkedInOpenAISlack
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The problem it solves

You plan your social content in a spreadsheet, but rewriting each post for a different platform's tone and character limits eats up your time. Then you still have to manually publish everything and track what went live.

Who it fits

Social media managers and marketing teams who plan content in a spreadsheet and want AI-optimized, cross-platform publishing.

How it works

  1. On a schedule, the automation checks your spreadsheet for posts ready to publish
  2. AI rewrites each post for the right tone and length per platform
  3. It generates matching hashtags for each version
  4. It publishes the posts to both platforms at once
  5. It logs the live links back to your spreadsheet and notifies your Slack channel
What you get

Posts published across platforms with optimized tone

Turn your planned content into polished, platform-ready posts published automatically across your channels.

What you get

Published social posts on both platforms plus an updated spreadsheet and a Slack summary.

What you need

A Google Sheets account, a LinkedIn account, an OpenAI API key, and a Slack account.

We can build this. But should you?

The hard question is not how to build it. It is whether this is the right thing to build first.

That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.

Let's Talk Strategy

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