Works
- The Meme Machine, Oxford University Press, 1999
In Thinking Tools
Known for
A British psychologist and writer whose book The Meme Machine worked out Richard Dawkins's idea of the meme, a unit of culture copied by imitation, into a fuller theory of how imitation shaped the human mind.
Caveat: Memetics remains contested: critics argue that memes cannot be specified as units and that the field has produced little empirical evidence for memetic mechanisms.