Barbara Minto

ThinkersBusiness writing consultant

Works

  • The Pyramid Principle: Logic in Writing and Thinking, Minto International, revised second edition; the first edition is undated in library catalogs, 1978

In Thinking Tools

Known for

The first woman MBA hired by McKinsey, she taught its consultants to write by putting the main point first and grouping the supporting points beneath it, each group mutually exclusive and collectively exhaustive (MECE). She published the method herself through Minto International, in a revised second edition by 1978.

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