Automatically sort and route product feedback to your team's tools

Feedback from any channel gets classified by AI and sent straight to Jira, Slack, Notion, or your tracker.

How the work actually flows

It branches. Exactly one path is taken.

Pattern: Exclusive Choice (4) · Simple Merge (5)

flowchart TD trig>"feedback submitted through form"]:::trig s0["clean up feedback message"]:::task s1["AI classifies type and urgency"]:::svc s2["send confirmation email"]:::svc trig --> s0 s0 --> s1 gx{"× what type of feedback"}:::gate s1 --> gx p00["create Jira ticket"]:::task gx -->|"blocker"| p00 p01["alert team on Slack"]:::task p00 --> p01 p10["add to tracker"]:::task gx -->|"task"| p10 p20["add to Notion"]:::task gx -->|"idea"| p20 jn{"○ routing complete"}:::gate p01 --> jn p10 --> jn p20 --> jn jn --> s2 out[/"feedback routed to right tool"/]:::out pay{{"faster consistent triage"}}:::pay s2 --> out out --> pay classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff
Starts itA stepAn outside serviceOne path onlyPaths rejoinResultPayoff
Build size
Advanced

A larger build with multiple systems, AI reasoning, and custom rules.

Business functions
Email AutomationMessaging & NotificationsSpreadsheet & Database OpsAPI & Webhook IntegrationSurvey & FeedbackProject & Task Management
Connects
OpenAIJiraSlackNotionGoogle SheetsGmail

The problem it solves

Feedback and bug reports come in through forms, chats, and emails with no consistent format, so triage becomes a guessing game. Urgent blockers get buried next to minor suggestions, and stakeholders are left wondering if anyone saw their message.

Who it fits

Product and project managers running user testing or beta feedback programs.

How it works

  1. Feedback is submitted through a form or internal tool
  2. The message is cleaned up and standardized
  3. AI classifies it by type, urgency, sentiment, and writes a short summary
  4. Uncertain results are flagged for a quick human review instead of guessing
  5. Blockers go to Jira with a Slack alert, tasks go to a tracker, ideas go to Notion, and the submitter gets a confirmation email
What you get

Feedback that reaches the right tool automatically

Feedback you collect gets classified by type and urgency and routed to Jira, Slack, Notion, or your tracker automatically.

What you get

A properly categorized ticket or record in the right tool, plus a confirmation email to the person who submitted the feedback.

What you need

An OpenAI API key, and accounts for Jira, Slack, Notion, Google Sheets, and Gmail.

We can build this. But should you?

The hard question is not how to build it. It is whether this is the right thing to build first.

That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.

Let's Talk Strategy

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