Create and approve AI social media posts before publishing

AI drafts social posts and images for each platform, then waits for your approval before publishing them.

How the work actually flows

It branches. Every path runs; all paths must finish before it continues; runs once per each platform; a person has to approve before it continues.

Pattern: Multiple Instances with a priori Design-Time Knowledge (13) · Parallel Split (2) · Synchronisation (3)

flowchart TD trig(["scheduled topic starts"]):::trigtime s0[["draft platform prompts"]]:::mi s1["write captions and images"]:::task s2[("log published posts")]:::store trig --> s0 s0 --> s1 hg(("marketing team gives final approval")):::human s1 --> hg hg -->|"approved"| s2 hg -. "sent back" .-> s1 gx{"+ which platform to publish"}:::gate s1 --> gx p00["publish to LinkedIn"]:::task gx -->|"LinkedIn"| p00 p10["publish to Twitter"]:::task gx -->|"Twitter"| p10 p20["publish to Instagram"]:::task gx -->|"Instagram"| p20 jn{"+ log all posts"}:::gate p00 --> jn p10 --> jn p20 --> jn jn --> s2 out[/"approved posts live on three platforms"/]:::out pay{{"consistent content with human oversight"}}:::pay s2 --> out out --> pay classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff
Starts itA stepRuns once per itemA personA record or sheetEvery pathWaits for allResultPayoff
Build size
Advanced

A larger build with multiple systems, AI reasoning, and custom rules.

Business functions
Social Media ManagementContent Generation & CopywritingImage & Media ProcessingSpreadsheet & Database Ops
Connects
LinkedInTwitterInstagramGoogle SheetsOpenAI

The problem it solves

Keeping a steady stream of on-brand posts across LinkedIn, Twitter, and Instagram eats up hours every week. You still want to approve everything before it goes out, but doing the writing, image creation, and scheduling by hand for every platform is exhausting.

Who it fits

Marketing teams managing social media across multiple platforms who still want final say before posting.

How it works

  1. On a set schedule, a new topic from your spreadsheet starts the process
  2. AI drafts a tailored prompt for each platform and pauses for your approval
  3. Once approved, AI writes the full captions and generates matching images
  4. You give final approval before anything goes live
  5. Approved posts are published to LinkedIn, Twitter, and Instagram and logged in your spreadsheet
What you get

On-brand posts ready for your approval

You get tailored captions and images drafted for each platform, ready for your final approval before anything goes live.

What you get

Platform-ready social posts with captions and images, published automatically once you approve them, with a full log of what went out and when.

What you need

Accounts for LinkedIn, Twitter, and Instagram business pages, a Google Sheets account, and an OpenAI API key.

We can build this. But should you?

The hard question is not how to build it. It is whether this is the right thing to build first.

That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.

Let's Talk Strategy

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