Turn content ideas into scheduled social posts automatically

Reads your content ideas from a spreadsheet, writes platform-ready posts with AI, and schedules them for LinkedIn, X, and Facebook.

How the work actually flows

It branches. Every path runs; all paths must finish before it continues; runs once per each content idea; a person is alerted when a step fails.

Pattern: Parallel Split (2) · Synchronisation (3) · Multiple Instances without Synchronization (12)

flowchart TD trig(["scheduled spreadsheet check"]):::trigtime s0[["Schedule posts via Buffer"]]:::mi s1[("Update spreadsheet status")]:::store trig --> s0 gx{"+ which platforms to write for"}:::gate s0 --> gx p00["Write LinkedIn post"]:::task gx -->|"LinkedIn"| p00 p10["Write X post"]:::task gx -->|"X"| p10 p20["Write Facebook post"]:::task gx -->|"Facebook"| p20 jn{"+ all versions ready"}:::gate p00 --> jn p10 --> jn p20 --> jn jn --> s1 out[/"posts scheduled across platforms"/]:::out pay{{"consistent posting without manual writing"}}:::pay s1 --> out out --> pay esc(("Alerts a person")):::human s1 -. "if it fails" .-> esc esc -.-> out classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff
Starts itRuns once per itemA personA record or sheetEvery pathWaits for allResultPayoff
Build size
Advanced

A larger build with multiple systems, AI reasoning, and custom rules.

Business functions
Social Media ManagementMessaging & NotificationsSpreadsheet & Database OpsScheduling & Calendar
Connects
Google SheetsOpenAIBufferSlack

The problem it solves

You know you should post consistently on LinkedIn, X, and Facebook, but writing a fresh version for each platform eats up time you don't have. Ideas pile up in a spreadsheet and never actually get published, and when something breaks you don't find out until a post is missing.

Who it fits

Small marketing teams or business owners who want consistent social media output without a dedicated content team.

How it works

  1. On a set schedule, the system checks a spreadsheet for new content ideas
  2. OpenAI writes a version of each post tailored to LinkedIn, X, and Facebook
  3. The finished posts are scheduled through Buffer for automatic publishing
  4. Your spreadsheet is updated with the status of each post
  5. A Slack message alerts your team if anything fails to schedule
What you get

Content calendar that fills and posts itself

You get your content ideas turned into platform-ready posts and scheduled automatically across LinkedIn, X, and Facebook for you.

What you get

A batch of platform-ready posts scheduled to publish automatically, with a spreadsheet log of what went out.

What you need

A Google Workspace account, an OpenAI API key, a Buffer account, and a Slack workspace.

We can build this. But should you?

The hard question is not how to build it. It is whether this is the right thing to build first.

That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.

Let's Talk Strategy

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