Turn competitor reviews into ready-to-use ad copy with AI

Scrapes negative competitor reviews and has AI write Facebook ad copy that targets their customers' real complaints.

How the work actually flows

A straight line.

Pattern: Sequence (1)

flowchart TD trig(("user submits research request")):::human s0(("Submit competitor page")):::human s1["Scrape and save reviews"]:::svc s2["Summarize common complaints"]:::task s3["Generate ad copy variations"]:::task s4["Email results to user"]:::task trig --> s0 s0 --> s1 s1 --> s2 s2 --> s3 s3 --> s4 out[/"ad copy delivered by email"/]:::out pay{{"faster ad creation from complaints"}}:::pay s4 --> out out --> pay classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff
A stepAn outside serviceA personResultPayoff
Build size
Advanced

A larger build with multiple systems, AI reasoning, and custom rules.

Business functions
Email AutomationSpreadsheet & Database OpsWeb Scraping & Data CollectionResearch & Market IntelligenceSurvey & Feedback
Connects
Google SheetsOpenAIGmail

The problem it solves

You know competitors have unhappy customers, but reading through hundreds of reviews to find the real complaints takes hours you don't have. Writing ad copy that speaks to those specific pain points is even harder without that research done first.

Who it fits

A marketer or agency who wants ad copy built around a competitor's actual customer complaints.

How it works

  1. You submit a competitor's Trustpilot page and a time range through a form
  2. The system pulls all reviews from that page and saves them to a spreadsheet
  3. It filters down to the low-rated reviews and summarizes the common complaints
  4. AI turns that summary into several ad copy variations
  5. You receive the ad copy and the review summary by email
What you get

Ad copy drafted for your team to review

You get ready-made ad copy built around what your competitor's customers are actually complaining about.

What you get

Several ready-to-use ad copy variations plus a summary of competitor complaints, delivered by email.

What you need

A web scraping data provider account, a Google Sheets account, and an OpenAI API key.

We can build this. But should you?

The hard question is not how to build it. It is whether this is the right thing to build first.

That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.

Let's Talk Strategy

Related automations

Back to the AI Playbook