Monitor Google reviews and draft replies with AI automatically

The system checks your Google Maps reviews daily, drafts AI replies, and alerts your team on Slack.

How the work actually flows

It branches. Every path runs; runs once per each new review.

Pattern: Parallel Split (2) ยท Multiple Instances with a priori Design-Time Knowledge (13)

flowchart TD trig(["runs on daily schedule"]):::trigtime s0["pull reviews from google maps"]:::svc s1["filter out already-processed reviews"]:::task s2[["summarize and draft reply per review"]]:::mi trig --> s0 s0 --> s1 s1 -->|"one per each new review"| s2 gx{"+ where to send results"}:::gate s2 --> gx p00["send slack alert"]:::task gx -->|"alert team"| p00 p10["save to google sheets"]:::task gx -->|"log review"| p10 p00 --> out p10 --> out out[/"team alerted with draft replies"/]:::out pay{{"respond faster and protect reputation"}}:::pay out --> pay classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff
Starts itA stepAn outside serviceRuns once per itemEvery pathResultPayoff
Build size
Advanced

A larger build with multiple systems, AI reasoning, and custom rules.

Business functions
AI Agents & Autonomous SystemsSEO & Search OptimizationMessaging & NotificationsSpreadsheet & Database OpsCustomer Support & Ticketing
Connects
ApifyGoogle SheetsSlackOpenAI

The problem it solves

You are checking Google Maps every day just to see if a new review came in, and bad ones can sit unanswered for too long. Writing a thoughtful reply to every review, good or bad, takes time you don't always have. A single unanswered negative review can hurt your reputation before you even see it.

Who it fits

Store owners, restaurant and clinic managers, and marketing agencies managing local business reputation.

How it works

  1. Runs automatically on a daily schedule
  2. Pulls the latest reviews from your Google Maps listing
  3. Checks against past reviews so nothing gets processed twice
  4. AI summarizes each review and drafts a suitable reply
  5. Sends a Slack alert to your team and saves everything to Google Sheets
What you get

Review replies drafted before you ask

You get a daily heads-up on new Google reviews with a reply already drafted for your approval.

What you get

A Slack alert for every new review with an AI summary and draft reply, plus a saved review log.

What you need

An Apify account, a Google Sheets account, a Slack account, and an OpenAI (or OpenRouter) API key.

We can build this. But should you?

The hard question is not how to build it. It is whether this is the right thing to build first.

That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.

Let's Talk Strategy

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