Verify and enrich new leads before adding them to Pipedrive

Checks that a new form lead's email is real, enriches their details, and adds them to Pipedrive automatically.

How the work actually flows

It branches. Exactly one path is taken.

Pattern: Exclusive Choice (4)

flowchart TD trig>"lead submits web form"]:::trig s0["verify email address"]:::svc s1["check existing contact"]:::task trig --> s0 s0 --> s1 gx{"× contact already exists"}:::gate s1 --> gx p00["enrich contact details"]:::task gx -->|"new lead"| p00 p01["create records in pipedrive"]:::task p00 --> p01 p10["skip duplicate creation"]:::task gx -->|"existing lead"| p10 p01 --> out p10 --> out out[/"enriched lead created in pipedrive"/]:::out pay{{"clean leads ready for sales instantly"}}:::pay out --> pay classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff
Starts itA stepAn outside serviceOne path onlyResultPayoff
Build size
Standard

A mid-size build with several tools working together.

Business functions
CRM & Sales PipelineSurvey & Feedback
Connects
Hunter.ioClearbitPipedrive

The problem it solves

Every new lead from your form needs to be checked, enriched with real company details, and manually typed into your CRM before your sales team can even look at it. That data entry eats up time and leads sometimes slip through or get entered wrong.

Who it fits

Sales teams collecting leads through online forms who want clean, enriched records in Pipedrive without manual entry.

How it works

  1. Triggers the moment someone submits your lead form
  2. Verifies the email address is real and deliverable
  3. Checks Pipedrive to see if that person already exists
  4. Enriches new contacts with company and role details
  5. Creates the person, organization, and lead in Pipedrive automatically
What you get

Leads that arrive already verified and filled in

Every new lead from your form gets its email checked and details filled in before it lands in Pipedrive, so your pipeline stays clean.

What you get

A new, enriched lead record ready for your sales team in Pipedrive.

What you need

A Hunter.io account, a Clearbit account, and a Pipedrive account.

We can build this. But should you?

The hard question is not how to build it. It is whether this is the right thing to build first.

That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.

Let's Talk Strategy

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