Monitor social media and news for brand crises and alert your team

flowchart TD trig(["scans every ten minutes"]):::trigtime s0["scan social media and news"]:::svc s1["filter out duplicates"]:::task s2["analyze sentiment with ai"]:::task s3["classify crisis severity"]:::task trig --> s0 s0 --> s1 s1 --> s2 s2 --> s3 gx{"× is sentiment a crisis"}:::gate s3 --> gx p00["alert team across channels"]:::task gx -->|"crisis detected"| p00 p10["no action taken"]:::task gx -->|"no crisis"| p10 p00 --> out p10 --> out out[/"instant crisis alert with severity rating"/]:::out pay{{"catches reputation crises before they spread"}}:::pay out --> pay classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff