Analyze customer feedback automatically and flag urgent issues

AI reads every piece of customer feedback, scores its urgency and sentiment, logs it, and alerts you to anything critical.

How the work actually flows

It branches. Exactly one path is taken.

Pattern: Exclusive Choice (4) · Transient Trigger (23)

flowchart TD trig>"feedback form submitted"]:::trig s0["receive feedback submission"]:::task s1["analyze sentiment and urgency"]:::svc s2[("log feedback to sheet")]:::store trig --> s0 s0 --> s1 s1 --> s2 gx{"× is feedback urgent or negative"}:::gate s2 --> gx p00["send email alert"]:::task gx -->|"urgent or negative"| p00 p10["no alert sent"]:::task gx -->|"routine feedback"| p10 p00 --> out p10 --> out out[/"logged feedback with urgent alerts"/]:::out pay{{"catch urgent issues immediately"}}:::pay out --> pay classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff
Starts itA stepAn outside serviceA record or sheetOne path onlyResultPayoff
Build size
Advanced

A larger build with multiple systems, AI reasoning, and custom rules.

Business functions
AI Agents & Autonomous SystemsEmail AutomationMessaging & NotificationsSpreadsheet & Database OpsReporting & AnalyticsAPI & Webhook IntegrationSurvey & Feedback
Connects
OpenAIGoogle SheetsGmail

The problem it solves

Customer feedback comes in from forms and apps, but reading and triaging every single response by hand is slow, so critical complaints can sit unnoticed for days. You need to know immediately when someone is frustrated or a serious bug is reported, not after your team stumbles across it in a spreadsheet. Sorting feedback into useful categories manually just doesn't scale.

Who it fits

Product, support, or customer success teams who collect feedback and need to catch urgent issues fast.

How it works

  1. Feedback comes in through a form or app submission
  2. AI analyzes each piece of feedback for sentiment, category, urgency, and key themes
  3. Every submission is logged to Google Sheets with its full analysis
  4. If the feedback is negative or urgent, your team gets an email alert right away
What you get

Urgent feedback flagged the moment it arrives

You get every piece of customer feedback scored for urgency and sentiment, with critical issues emailed to you immediately.

What you get

A logged, categorized record of every piece of feedback and instant email alerts for anything urgent or negative.

What you need

An OpenAI API key, a Google Sheets account, and a Gmail account.

We can build this. But should you?

The hard question is not how to build it. It is whether this is the right thing to build first.

That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.

Let's Talk Strategy

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