Analyze competitor Facebook ad creative automatically with AI

Competitor image ads are pulled from Meta's Ad Library and broken down by AI into hooks, offers, and triggers.

How the work actually flows

It branches. Every path runs; runs once per each qualifying ad.

Pattern: Multiple Instances without Synchronization (12) ยท Parallel Split (2)

flowchart TD trig(("user points at competitor page")):::human s0["scrape image ads"]:::task s1["filter by reach and duration"]:::task s2[["AI reviews each ad"]]:::mi trig --> s0 s0 --> s1 s1 -->|"one per each qualifying ad"| s2 gx{"+ where to send results"}:::gate s2 --> gx p00["save ad images to Drive"]:::task gx -->|"save images"| p00 p10["add breakdown to sheet"]:::task gx -->|"log analysis"| p10 p00 --> out p10 --> out out[/"sheet of ad breakdowns plus image library"/]:::out pay{{"spot competitor ad patterns fast"}}:::pay out --> pay classDef task fill:#e7f6fe,stroke:#34b8f0,color:#2c2a29 classDef svc fill:#f6f8fa,stroke:#7c8795,color:#2c2a29 classDef mi fill:#e7f6fe,stroke:#0079a8,color:#2c2a29,stroke-width:2px classDef human fill:#fff,stroke:#0079a8,color:#0079a8 classDef store fill:#f6f8fa,stroke:#0079a8,color:#2c2a29 classDef trig fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigtime fill:#00a4eb,stroke:#0079a8,color:#fff,font-weight:bold classDef trigdata fill:#8ad4f5,stroke:#0079a8,color:#06314c,font-weight:bold classDef gate fill:#fff,stroke:#e8a23d,color:#6b4708,font-weight:bold classDef out fill:#1f9d6b,stroke:#167a53,color:#fff,font-weight:bold classDef pay fill:#06314c,stroke:#021f33,color:#fff
A stepRuns once per itemA personEvery pathResultPayoff
Build size
Advanced

A larger build with multiple systems, AI reasoning, and custom rules.

Business functions
AI Agents & Autonomous SystemsSpreadsheet & Database OpsWeb Scraping & Data CollectionResearch & Market IntelligenceFile & Cloud Storage
Connects
OpenAIGoogle DriveGoogle Sheets

The problem it solves

You want to know what's working in your competitors' ad creative, but manually scrolling through the ad library and picking apart each image takes hours and the insights are hard to organize afterward. By the time you've reviewed a handful of ads, you've lost track of the patterns.

Who it fits

A marketer or media buyer who wants to study competitor ad creative at scale instead of one ad at a time.

How it works

  1. You point the system at a Facebook page's ad library
  2. It scrapes the page's image ads and filters them by reach and how long they've run
  3. AI reviews each ad's visuals, hook, offer, call-to-action, and psychological triggers
  4. The original images are saved to Google Drive for reference
  5. The full analysis is organized into a Google Sheet
What you get

Competitor ad tactics broken down for you

See exactly how competitors' ads hook, pitch, and convert, organized in one sheet for your team.

What you get

A Google Sheet of structured ad breakdowns plus a saved library of the original ad images.

What you need

An Apify account, an OpenAI API key, and a Google Workspace account.

We can build this. But should you?

The hard question is not how to build it. It is whether this is the right thing to build first.

That is what a Fractional Chief AI Officer figures out with you, before anyone writes a line of code.

Let's Talk Strategy

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